by Kate Tracy, BusinessDen
Denver’s first SoulCycle studio now has an opening date.
The New York-based fitness brand, which peddles high-intensity spinning classes, said Wednesday that it will open Nov. 10 at 265 St. Paul St. in Cherry Creek.
SoulCycle will occupy 3,000 square feet on the ground floor of tower two of the St. Paul Collection, a cluster of 165 luxury apartments developed by Denver-based BMC Investments. Crate & Barrel sister brand CB2 is the only commercial tenant currently in place at the development.
The studio will have room for 64 bikes, showers and a retail section. Drop-in classes will cost $28, and there are multi-class packages as well.
SoulCycle has nearly 90 locations across the U.S. and Canada, and said its 45-minute classes burn between 500 and 700 calories. The company was founded in 2006 and is owned by New York-based Equinox Fitness.
Sam Zaitz and Julie McBrearty with Legend Partners brokered the SoulCycle deal, representing both sides.
SoulCycle joins several other national spin studios that have lunged into Denver, including New York-based Flywheel Sports, which opened in Union Station’s Cadence building this year, and California-based CycleBar, which has seven locations in the metro area.
Other fitness brands that have made a name for themselves on the coasts also are eyeing Denver, including Barry’s Boot Camp, which is based in Los Angeles.
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