THE LEVI’S® BRAND AND URBAN OUTFITTERS SET UP BIKE SHOP
IN BOULDER WITH “GET IN THE SADDLE” TOUR
WHAT: To celebrate the recent launch of Commuter by Levi’s®, iconic Levi’s® products designed for urban cyclists, the Levi’s® and Urban Outfitters Bike Shop will travel across America encouraging everyone to “get in the saddle.” Levi’s® and Urban Outfitters ”Get in the Saddle” Bike Shop will set up shop in Boulder on September 1.
Through the month of September, a specially outfitted trailer will travel to cyclists’ hot spots offering bike-enthusiasts access to a bicycle tuning center, custom tailoring shop and photo-booth to capture their Bike Shop experience. To check out the Bike Shop tour schedule and get updates from the road, check out http://urbanoutfitters.com/levis.
TUNING CENTER: Bike Shop visitors are encouraged to bring their bikes and gear to receive free bike maintenance advice from the onsite mechanic. Services include replacing brake pads, rewrapping handlebars, adding reflectors, inflating tires and fixing flats.
Not a ton of detail in this article and I belive alot of the data is still to come but it looks like the impact of the USA Pro Cycling Challenge is not has big as predicted.
Colorado Towns Measure Impact of Bike Race
Denver Business Journal
Date: Tuesday, August 30, 2011, 7:04am MDT
Towns along the route of the inaugural USA Pro Cycling Challenge are glad for the publicity being part of the course generated, but the economic impact varied, according to news reports.
The professional bike race didn’t bring in the 20,000 visitors Aspen was expecting, the Aspen Times reports, but restaurants saw a slight increase in business after the race’s stop in Aspen on Wednesday.
Restaurants were jammed in Breckenridge and retailers reported a big bump in sales, the Summit Daily News reports. More than 50,000 people lined the route as the race went through Breckenridge.
Join us for a volunteer work session to get the Valmont Bike Park ready for cyclocross training, Wednesday Worlds, and this season's CX races.
We will be prepping the cyclocross segments of the park by clearing weeds, raking, picking rocks, and pulling up erosion matting. Please help us get these areas dialed for CX training and racing and build on our partnership with the Parks Dept as we head into the CX season and Wednesday morning rides.
The work will be dirty, scratchy, and maybe wet, so come prepared. Wear work gloves and heavy duty shoes. Tools will be provided.
Hello All - please see the below schedule, which was created by a really fantastic effort of cooperation between Joan Hanscom, the USGP promoter, and Yvonne van Gent of the ACA. The goal was to help Colorado cross racers who have aspirations at the US Cross National Championships to be exposed to USAC's new ranking system for callups, and also ensure that the USGP enjoys another successful year in Colorado.
On Tuesday August 30th Team Rwanda Cycling will be joining Excel Sports for a bike ride! Jock Boyer and the guys from Rwanda cycling team will be stopping by the shop and leaving for a ride at 5:30 pm. After the ride we are headed to Reubens Burger Bistro to spend some time with the team, talk to the riders and learn about the mission of Team Rwanda Cycling. We’d love it if you come out to come ride with us and join us to spend some time with the team!
In 2006 Jock Boyer traveled to Rwanda as a guest of Tom Ritchey to assist with a local race. He soon moved to Rwanda to start and grow a program that would bring cycling to Rwanda in a way it hadn’t been done before. Over that year the project expanded and a team was formed to start Team Rwanda Cycling in 2007. Jock pulled from his years of racing and coached all his new team to help build not only the sport of cycling, but also to bring attention to the nation of Rwanda. One of the goals of Team Rwanda is to show that the nation is no longer in turmoil! The competitive goals of the Team are to take their team to the pelotons of the greatest races in the world. For 2012 the goal is to get to the Olympics. Beyond that the goal is to reach the pinnacle of cycling, the Tour de France.