From the Daily Camera
5 Questions with founder of Boulder’s Helmet Headware
Necessity is the mother of invention. But, sometimes, beauty can be as much of a motivator.
That was the case for 16-year-old Alyssa Feinberg, a student at Boulder’s Fairview High School. Headbands there were aplenty, but few could “tame the frizz” of her hair enough to cram under a helmet while mountain biking, her sport of choice. And even fewer had that special look she wanted.
So Alyssa got to work, creating a company and product. Helmet Headware officially launched in January, with sales starting this summer. We sat down with Alyssa to learn more about where the enterprise is (pardon the pun) headed:
Headbands are a dime a dozen? What’s special about Helmet Headware?
My hair is really crazy. I’m a mountain biker. I need it to be under control under my helmet and when I take it off. Headbands were always my solution but there aren’t that many for crazy curly hair.
Also, sublimation is this trend that other people aren’t doing on headbands. It’s a great medium. Who doesn’t want the Flatirons on their headband? One of the best parts for me is going somewhere or finding something to take pictures of…
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