• Corona-Confusion is common symptom among outdoor athletes?

    Submitted by Bill Plock on May 3rd, 2020

    What mask do you wear, if any, exercising, especially as it warms up? A buff, bandana, surgical mask, or maybe one of those made by local bike clothing makers like Primal, BOCO or Headsweats? So many choices and styles and some side affect humor to share.

    My corona-confusion reared its ugly head back in early March 2020 when the coronavirus was becoming a real concern in the United States. When initially the government said not to wear facemasks because they did not work anyway, I was mildly confused. Coronavirus-Confused? Confusion because why were the front line and healthcare workers still wearing masks if they weren’t effective? I assumed I was slow on the uptake of this novel virus, certainly not the expert, and went about without a facemask but abiding by social distancing and hand washing. Read more

    • “Letters To Pat”, by Becky Furuta,

      Submitted by Bill Plock on April 8th, 2019

      A fun look at the inside of biking, and racing by Becky Furuta as she navigates the road on her bike and in life and sharing thoughts with Pat Mayben of Primal Wear…join us for this monthly (maybe more) journey!
       Read more

      • Weekend Preview: Enjoy the LONG Weekend

        Submitted by 303cycling on January 11th, 2018

        Some fun events to kick off your weekend, Amy Charity and Just Us Girls! Read more

        • An inspiring evening with speaker and author Amy Charity

          Submitted by 303cycling on January 5th, 2018

          Denver Join us for a special evening with Amy Charity, author of The Wrong Side of Comfortable and retired pro racer. She will be discussing the corporate world, professional racing and getting out of your comfort zone.   Event detailsRead More

          • SHIFT – A Primal Party

            Submitted by 303cycling on October 12th, 2017

            Denver   As an extension of Primal’s mission to give back to the cycling community, Shift is an art auction celebrating the joys of bike culture. All proceeds will benefit Colorado High School Cycling League and Tri Velo Series   Event details here

            • Primal Seeking Account Executive

              Submitted by 303cycling on July 7th, 2017

              Primal Wear is seeking a results-driven Account Executive to join sales team in Denver! The Account Executive will be responsible for all sales activities, from lead generation through to the close. The successful candidate will be able to elevate companyRead More

              • 2017 Primal Colorado Bike Expo Exploding with Exhibitors, Prizes, Programming

                Submitted by 303cycling on May 17th, 2017

                Primal Colorado Bike Expo, Colorado’s largest consumer bike show is this weekend. Check out the full schedule of events, exhibitors and prizes. This is a not to be missed event. Read more

                • Women Bike, Women Lead

                  Submitted by 303cycling on March 10th, 2017

                  Primal Wear Headquarters, Denver   Women’s only Bikes and Brews Rider Clinic Drinks, Doorprizes and Giveaways   This free clinic will introduce new or less experienced riders to the sport, and foster a sense of community amongst women who raceRead More

                  • Prinal Wear Bike Fit Clinic

                    Submitted by 303cycling on January 18th, 2017

                    Wednesday Jan 25th MOVEMENT DENVER 1155 W 5th Ave  Denver, CO 80204   Join in for a quick clinic on how to stay comfortable and pain free on the bike or spin bike! The clinic will cover topics such asRead More