by Bill Plock | Oct 1, 2020 | Dirt Journal, Featured, Mountain Biking
“Money don’t talk. It swears” -Bob Dylan. Dateline. Sometime in August. Telluride, CO If you buy-in to that classic Dylan quote. They are swearing like a Sailor in the port in Telluride. In the past 25 years I’ve seen that box canyon change from an outlaw...
by Bill Plock | Sep 28, 2020 | Colorado High School Cycling, Featured
By Bill Plock There is nothing virtual about the Colorado High School Cycling League’s fall challenges. Yes, normally hundreds of high school cyclists gather for some killer mountain bike races in places like Buena Vista or Snowmass, but this year, is, well—2020. ...
by 303cycling | Jul 26, 2018 | Community, Product Review
The hustle and bustle of the outdoor industry has landed in Denver, CO at the Outdoor Retailer Summer Market show. 303Cycling stopped by to say hi to the folks at Optic Nerve. Independently owned and operated right here in Colorado for over 40 years, Optic Nerve is...
by 303cycling | Nov 18, 2016 | Featured, Hot Topic
Cycling Events Saturday Nov 19th Shimano Series CX – Luisville Rec Louisville Optic Nerve Warehouse Sale Wheatridge Start that holiday shopping Sunday Nov 20th Salty Treads CX Fruita Cranksgiving 2016 Colorado Springs Part ride, part food drive but all around...
by Bill Plock | Nov 18, 2016 | General News, Hot Topic
Triathlon Events Saturday Nov. 19th Optic Nerve Warehouse Sale Wheatridge Start that holiday shopping Cycling Events Saturday Nov 19th Shimano Series CX – Luisville Rec Louisville Optic Nerve Warehouse Sale Wheatridge Start that...
by Kris Thompson | Nov 30, 2015 | Commentary, Featured
By Cheri Felix I love Optic Nerve. You know me. I’m loyal and I’m also a total sucker for a great product and some yummy marketing. Add to that a local company who supports the Colorado high school cycling league and you’ve got yourself a home run. A...
