The ROI of Bike racing and riding–priceless

The ROI of Bike racing and riding–priceless

By Jessica McWhirt Most everything we do involves a trade–trade for money, for time, for experiences, for knowledge and on and on. Everything we do has a cost, or in some cases depending how you like the word “cost”, we either invest in something or buy and...
The 20 Best Things I’ve Heard in an IRONMAN

The 20 Best Things I’ve Heard in an IRONMAN

Colorado writer and triathlete Holly Bennett has collected what she describes as, “20 of the silliest, and most salient phrases some of our athletes have heard on course.” From IRONMAN During an IRONMAN, the things spectators along the course yell at you, the signs...

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