• Optic Nerve – A Colorado Owned & Operated Eyewear Company

    Submitted by 303cycling on July 26th, 2018

    303Cycling stopped by to say hi to the folks at Optic Nerve. Independently owned and operated right here in Colorado for over 40 years, Optic Nerve is a leader in the sunglass industry.  Check out their story below and product review by 303Cycling Ambassador, Cheri Felix Read more

    • BVSD Celebrates Earth Day and Biking to School

      Submitted by 303cycling on April 19th, 2018

      Weather looks beautiful for BVSD Bike Week, April 23-27. Fun events, including a Walk n’ Roll Week Kick off featuring 303cycling’s Cheri Felix Friday April 20. Read more

      • 303 Media Group Announces New Leadership Through Acquisition by 303 Endurance Network

        Submitted by 303cycling on April 19th, 2018

        Colorado’s 303 media group continues to grow, as long time contributor and business development manager, Bill Plock, today took the leadership role of 303Cycling and 303Triathlon. Bill recently formed the 303 Endurance Network and will add in 303Cycling and 303Triathlon with a vision of expanding the 303 brand to help build and connect even larger endurance communities.  Read more

        • Women’s Wednesday: Netflix & Red Vines – Coming back from Injury

          Submitted by 303cycling on April 18th, 2018

          I love when you tell a friend, “I had an intimate relationship with a bag of Redvines last week” and she doesn’t even ask for clarification. She just knows. Read more

          • Women’s Wednesday: Use It. But Not Because You Might Lose It

            Submitted by 303cycling on January 24th, 2018

            I love bikes. I don’t care if it’s cold, snowy or rainy. I don’t care if I come home with blood on my knee and a cassette full of mud. I’ve ridden in storms, 100 degree days and I’ve raced a bike in the dark of a snowy night. Every day and night is a good time to ride. Until it isn’t. And your body says in its sly, seductive way “Let’s get in bed.” And you do because out of nowhere (which isn’t true, there’s a somewhere but you don’t care), all of a sudden you’re crying not because you watched the latest This is Us on NBC but because your back and your ribs and your sides hurt. Like labor pain and I’ve had three babies without drugs and let me just say, this hurt and people around me haven’t seen that side of me. The side of me that stays in bed for seven days at a time. Read more

            • Women’s Wednesday: Is Everyone Racing Without Me?

              Submitted by 303cycling on November 8th, 2017

              Let me start by saying that I’m a fairly seasoned racer. I don’t finish races thinking “I’m just lucky to be out here.” I usually finish races thinking “Oh! 6th! Too bad it wasn’t 5th!” What I’m trying to say is that I line up knowing that I will place either in the middle or possibly, on a good day, in the upper 1/3. There is data to back this up. But wow, this past Sunday, I was really shaking my head. If you’re new to cyclocross racing let me share a few things I’ve found to be true:

               Read more

              • No Shoes, No Socks, No Service: Cheri Felix says even on “off” days, it’s good to ride around in circles

                Submitted by 303cycling on October 13th, 2017

                A Sunday or so ago I woke up feeling like I’d spent the night at a fraternity and a sorority. I was so bone tired that I wouldn’t have been able to do a walk of shame. Okay, maybe it wasn’t that bad but it was bad. Every once in awhile, when the moon is just so and the tides are low and hormonal balance is just right (which is to say about every 4-5 months), I wake up feeling awful.  Read more

                • Women’s Wednesday – Women In Sport Enrichment (WISE)

                  Submitted by 303cycling on October 4th, 2017

                  Written by Cheri Felix

                  Ann Trombley believes in helping women to excel in their sport which is why she created WISE (Women in Sports Enrichment). Ann is building on her own experience as an athlete and hopes to encourage women to continue to show up and line up. Ann came up with WISE because she believes when the financial stress is alleviated, women and girls can focus on training and competition. Read more

                  • Women’s Wednesday – Cyclocross Racing: The Cross of Life

                    Submitted by 303cycling on September 13th, 2017

                    I’ve buried two parents and survived worse things. There’s no race I can’t get through. That’s not to say that life doesn’t have more curve balls for me. Of course it does. And by now you’re either wondering if this is a metaphor or if,å like Dorothy, this has all been a dream. And I’ve proved to myself that my pain and suffering is entirely temporary and every time I suffer through something whether it’s a race or a death or finding out my dad wasn’t my bio dad after all, that’s when this muscle memory I have seems to get stronger.  Read more

                    • Take a Ride with Sacred Rides

                      Submitted by 303cycling on August 3rd, 2017

                      “Mountain biking is a force for good.” If this is one of the guiding principles of the company you hire to show you a good time on the bike, then you know you’ve made the right choice. Sacred Rides wants to make it easy for you to get out, have a great experience and be pampered a bit (they pack snacks for you. Yes, like when you were a kid).  Read more