Quiznos Pro Challenge bike race

Update, Name Change: USA Pro Cycling Challenge

Details on DailyCamera and another from DailyCamera
Details on Velonews

Video Credit: Adam Meek (Pearson eCollege Cycling Team)

Lance and Ritter make big announcement Wednesday at capitol Lance's tweet on event

There has been alot of speculation about a Colorado stage race. Lance Armstrong has met with Gov. Ritter. Well it looks like things are coming together.
From Velonews

Colorado stage race to launch in 2011

By Brian Holcombe • Updated: Jul 30th 2010 1:59 PM EDT

After two years of speculation, a new eight-day Colorado stage race is set to roll out in August or September 2011.

According sources that spoke with VeloNews on the condition of anonymity, the event will debut next year as an eight-day UCI stage race, following a schedule similar to that of the now-defunct Tour of Missouri.

Lance Armstrong and representatives from Governor Bill Ritter’s office have worked together since early 2009 to bring a major stage race to the state. Medalist Sports, promoters of the Tours of California, Georgia and Missouri, are involved in the event as well, and according to sources, an official announcement on the event will come next week.

Despite studies showing positive economic impact from the event, the State of Missouri Tourism Board withdrew its title sponsorship of that state’s own UCI race earlier this year. Medalist pulled the plug on the Tour of Missouri in May, opening a slot in the calendar for a new event in 2011. With the Missouri race’s September time slot open, as well as a new, two-race ProTour series in Canada the same month, the late season, pre-world championships timeframe for the Colorado race is a feasible scenario.

Colorado and Maryland have been among the states rumored to be vying to replace the Tour of Missouri as home to the second major stage race in the U.S. behind the Tour of California. All signs this week point toward Colorado assuming that position.

Sources did not comment on the title sponsor for the race. Coors Brewing Company sponsored the last major race of this kind in Colorado, the Coors Classic, which disbanded after its tenth running in 1988. Speculation has surrounded Armstrong’s role in the new race and whether he would bring the title sponsor to Colorado.

Medalist representatives declined to be interviewed for this story, opting to withhold comment until the official announcement.

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Colorado UCI Stage Race?

Cool! UCI level racing offers a chance to really build something special. And as someone with plenty of connection to Colorado's rich cycling history, I'm at the front of the line for wanting to see this happen. I'm amazed that the economics actually work for world-class racing, but glad they are falling into place. Some personal thoughts...

Good call on the fall dates, we'd never get the best riders at another time on the calendar, just need to avoid conflicting with competing in World's.

The race needs a niche to fill - is it about late season wind down, mountain supremacy, team tactics, or what? Whatever it stands for it needs to make itself important in that area, it needs to MATTER if it wants to attract the best riders.

Don't stretch the rubber band too far. It's a beautiful state but should we really try to go from Durango to Denver as Lance suggested? Keep the race where the people are and build the momentum.

Dare to be great. Great racing is made of well-designed stages in a logical format, a competitive field where the outcome is at risk unless riders are at their best, and a fan base that wants to share the passion. Think outside the box a bit...

I'm off the soapbox