The Business Development Manager helps USA Cycling build market position by locating,developing, defining, negotiating, and closing business relationships in an assigned region. The position is responsible for building and maintaining strong relationships with event directors and clubs, promoting and selling the services and tools of USA Cycling while working with various constituent groups to help grow the sport of cycling. The key goals will be to drive uptake of USA Cycling services and tools, and growing racer days by increasing events and racing opportunities at events in a sustainable manner. Specific goals and metrics will be defined and agreed upon on an annual basis.
1. Research, generate, collaborate, recommend and prioritize new and existing competitive andnon-competitive events and series as opportunities to grow the sport of cycling by identifying existing non-USA Cycling sanctioned events and growth opportunities with existing sanctioned events.
2. Work with department leadership to define strategies for identified targets in assigned region; and lead the implementation of the sales and service strategy to provide the best chance for success and growth.
3. Make regular calls to event directors of both sanctioned and unsanctioned events, establishing strong relationships and discussing USA Cycling’s online tools, services, growth opportunities and benefits of permitting events with USA Cycling.
4. Host regular meetings and product demonstrations with event directors and local associations to sell and/or provide education for USA Cycling products, tools, and services.
5. Manage local association and mountain bike series calendars and conflicts to ensure growth of the sport at the local level in racer days, event counts, and memberships, including collegiate and interscholastic cycling.
6. Work with local associations to facilitate IT requests and needs, including updating contact information and permissions on the USA Cycling website.
7. Manage current issues in each local association in assigned region and work to incite growth within each association in line with the mission, vision, and goals of USA Cycling.
8. Process rebates, post-event and membership payments for each local association in assigned region.
9. Work with department and executive leadership to ensure local association program helps fulfill USA Cycling’s mission, specifically assisting in the facilitation of the LA Summit, LA annual agreement, and other LA programs.
10. Compile and submit monthly reports to leadership regarding customer contacts, successes, and challenges. Collect information in regard to the event demographics and characteristics and update USA Cycling sales tracking tools as necessary.
11. Fully understand the various online tools and benefits provided by USA Cycling (permitting, event registration, post-event, results and rankings, point series, insurance, rebate and incentive programs, etc.) and actively market these tools and benefits to event directors, local associations, officials, and athletes to increase adoption and market share. Provide training and first level of support for these tools and services.
12. Plan, forecast, and manage assigned territories, including local associations, mountain bikeevents, event scheduling, assisting with the review and approval of LA policies as applicable, and the state and regional championship processes such as assembling bid packets, collecting and reviewing submissions, and awarding winning bids for championship events.
13. Represent USA Cycling at various events within the assigned territory with the goal of engaging with all constituent groups to provide up-to-date information and education on USA Cycling rules, policies, online tools, services, benefits, volunteer opportunities, and programs. Event travel will be agreed upon on a quarterly basis, with goals for each trip and reported outcomes in regards to those goals.
14. Distribute club development materials as necessary, serve as a resource for club officers to turn to for guidance on how to organize and support events, and build community in the sport of cycling.
15. Develop and manage annual budgets and forecasts for assigned region as required. Track expenses and submit for reimbursement in a timely fashion.
16. Respond to event organizers and member inquiries in a timely manner while providing exceptional service.
Passion for and knowledge of the sport cycling, including both competitive and non-competitive event organization.
Excellent analytical, financial modeling, research, communication (Internal and external), presentation and interpersonal skills.
An entrepreneurial and creative mindset with the ability to think proactively and independently.
Knowledge of marketing principles to help drive value and growth for sanctioned events.
Fundamental knowledge of USA Cycling online tools, services, fees and benefits.
Ability to build strong relationships with race directors and clubs, understanding their business needs.
Must be able to communicate effectively with both written and oral methods such as email, phone, trade shows, etc…
Exceptional organizational and time-management skills; ability to prioritize, manage multiple projects at once, and work cross functionally in a fast-paced environment.
Knowledge of computers and related software applications.
Excellent customer service skills.
Solid attention to detail with a keen eye for the bigger picture.
Ability to act independently and make appropriate decisions using discretion and judgment as required.
Ability to work collaboratively and in a team environment.
Ability to travel by car and by air as needed to all events within an assigned geographic area.
Bachelor’s degree in Business or a field related to the industry is required.
Two years of consultative sales related experience, preferably in the cycling industry.
General office equipment such as a computer, calculator, copier, scanner, and postage machines.
Microsoft Office products
This is a full-time, salaried position and will be based at USA Cycling’s national headquarters in Colorado Springs, CO. Excellent benefits including medical, dental, vision, paid vacation, holidays, and the opportunity to participate in a 403b plan.
NOTE: This job description is not intended to be an exhaustive list of all duties, responsibilities or qualifications associated with the job.
Please send cover letter and resume to:
Debbie Hendrix, HR Director