Cedar Cycling - Interview

Recently 303Cycling caught up with new cycling clothing manufacture Cedar Cycling. They are based in California and design and make USA-made technical apparel. One of their first products, the Standard Jersey, is half nylon and half merino wool.

[303Cycling] Give me some background on Cedar Cycling?
[Cedar Cycling] We're both longtime cyclists, and we wanted a tough-as-nails, well-fitting merino-wool based jersey that was US-made. We felt there was room for improvement on the existing merino-based jerseys on the market. We worked directly with our fabric mill to develop a custom double-knit fabric with a merino inner layer and a synthetic outer layer. We found the rest of the trims in Italy, Japan and the US. Everything is sewn right in the Bay Area, at highly skilled sewing factories that have been making technical outdoor gear for decades.

[303Cycling] How did the American made focus come about for both Cedar Cycling and your store Standard and Strange?
[Cedar Cycling] At Cedar, we didn't really feel like we had a choice. We lucked into living in an area that has some of the best riding in the US, and it happens to also have a long legacy of outdoors manufacturing. In fact, the outdoor industry as we know it started here in the 1930s. Coupled with the desire to keep our money local, and the high risks of working offshore, it was a no-brainer to stay in the US.

With Standard & Strange, we wanted to create a place for the high-quality, US-made menswear a few of our friends had been making, and bring this to the East Bay. We also found that there's a large crossover between our desire for high-value clothing - things you can buy less of and wear more often - and American made goods as well.

[303Cycling] I hear you are coming to the North American Handmade Bike show. What will you be featuring? I also hear you have big plans for 2013.
[Cedar Cycling] We don't have a booth at the show - but we will be doing trunk shows of our current products and possibly samples for future pieces.

[303Cycling] Anything else you would like our 303cycling readers to know?
[Cedar Cycling] Denver's rad and we're looking forward to hanging out for NAHBS. Great town.

Cedar Cycling

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